GraduationSource transforms $5 Billion Industry with Celigo’s eTail 360 Solution: Company & Schools Positioned to Profit
Customer Company Size
SME
Region
- America
Country
- United States
Product
- Magento Connector
- NetSuite
- Celigo’s eTail 360 Solution
Tech Stack
- Magento
- NetSuite
- Celigo
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Cost Savings
- Productivity Improvements
- Customer Satisfaction
Technology Category
- Functional Applications - Enterprise Resource Planning Systems (ERP)
- Functional Applications - Inventory Management Systems
- Functional Applications - Warehouse Management Systems (WMS)
Applicable Industries
- Education
- Retail
Applicable Functions
- Sales & Marketing
- Warehouse & Inventory Management
- Business Operation
Use Cases
- Inventory Management
- Supply Chain Visibility
- Warehouse Automation
Services
- System Integration
- Software Design & Engineering Services
About The Customer
GraduationSource is an online retailer of graduation regalia, providing gowns, accessories and custom products for all stages of education. The company aims to disrupt the traditional model of graduation gown suppliers by going direct to schools and students, thereby passing savings back to the schools, PTA, and students. They focus on creating custom online stores for each school, allowing for efficient ordering, customization, and fulfillment processes.
The Challenge
Today, a cadre of ‘old school’ suppliers of graduation gowns and services have a predictable business model that includes high costs for struggling schools and students. Every September an army of 1099 sales reps go from school to school, meeting with graduation coordinators to get the May-June commencement order. They place the order with the manufacturer, sit back, and watch the money roll in. GraduationSource was determined to disrupt this model, going direct to the schools and the students and passing the saving back to the schools, PTA and students. But each school has unique pricing and packages, so to do this, they needed to transform into a more modern, eCommerce-like business, with custom online stores for each store, where ordering, customization and fulfillment could all run in a smooth, efficient and automated manner. Being able to transfer order data in real-time is critical to maintaining success in an online retail environment. GraduationSource previously used another integration solutions provider, but found it lacking in enabling the company to fulfill orders quickly and correctly. With their previous system, orders were delayed up to an hour and mapping was not efficient. GraduationSource wanted to have real-time data transfer between their Magento store and NetSuite, and to have a streamline ordering and fulfillment process.
The Solution
The Magento Connector for NetSuite came to the rescue, which enabled real-time order data between their webstore and their ERP system. The connector allowed GraduationSource to build out complete stores for each school, opening up the door to leverage the Magento platform, and paving the way for the company to disrupt an older, traditional business industry. Mappings are now simpler and readily available, providing the retailer with endless customization options—crucial to their success as a growing company. With Celigo’s Magento Connector, the company easily and accurately moves 250,000 units from Illinois to Missouri without experiencing any delays. GraduationSource successfully achieved their goal of changing a traditional industry and bringing it more into the eCommerce model by developing an efficient order management and fulfillment system for their business. Now with Celigo’s Magento Connector, they can promise same-day shipping and deliver on their promise. They are able to build out individual stores for each school that approaches them for graduation apparel, saving time and money for all parties involved.
Operational Impact
Quantitative Benefit
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