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AppFolio > Case Studies > Increasing Online Payments with AppFolio: A Case Study on Northwest Commercial Real Estate Investments, LLC

Increasing Online Payments with AppFolio: A Case Study on Northwest Commercial Real Estate Investments, LLC

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Technology Category
  • Networks & Connectivity - NFC
Applicable Industries
  • Finance & Insurance
  • Retail
Applicable Functions
  • Procurement
Use Cases
  • Retail Store Automation
  • Time Sensitive Networking
Services
  • Training
About The Customer
Northwest Commercial Real Estate Investments, LLC is a seasoned player in the Seattle real estate market with over 70 years of experience. The company owns and operates a diverse portfolio of properties, including retail, commercial, and mixed-use properties, along with more than 1,600 apartment homes in the Puget Sound area. Three years ago, they began the transition from paper-based systems to digital property management solutions to streamline their operations and improve efficiency. The company is committed to leveraging technology to enhance its services and provide a better experience for its tenants.
The Challenge
Northwest Commercial Real Estate Investments, LLC, a company with over 70 years of experience in the Seattle real estate market, was struggling with an outdated, paper-based payment collection process. The company, which owns and operates retail, commercial, and mixed-use properties along with more than 1,600 apartment homes in the Puget Sound area, had to manually collect rent checks from drop boxes at each building. On the 3rd of every month, they had to create a delinquency report and track down tenants who hadn’t paid their rent. This process was time-consuming and inefficient, often requiring property managers to pick up checks in person, even on weekends. The checks then had to be manually scanned, reconciled with the bank, and the paperwork uploaded into an audit tracker for accounting. This labor-intensive process was diverting resources away from other important tasks.
The Solution
The company decided to shift from paper-based systems to digitally-driven property management solutions using AppFolio Property Manager. This online payment processing system dramatically improved their process by eliminating the need to manually collect and process checks. The system also streamlined the process of posting notices, reducing the training required by 50-60%. However, the transition was not without challenges. Some residents were uncomfortable with online transactions and feared additional charges. To overcome this, the company removed the rent drop boxes, forcing a conversation about online payments. They educated residents about the benefits of online payments, including the use of payslips, which are like paying cash. This method saved residents money on money orders and cut the time spent on obtaining and depositing them in half. The company also communicated with residents through emails, in-person conversations, and phone calls, and even offered to help set up their online portals.
Operational Impact
  • The shift to online payments with AppFolio Property Manager has dramatically changed the way Northwest Commercial Real Estate Investments, LLC runs its business. The elimination of check processing has streamlined their entire process from start to finish. Payments now go in automatically, and accounting pulls the reports, audits, and ensures everything is reconciled. This has not only saved time but also reduced the workload of the property managers, allowing them to focus on other important tasks. The company has also seen a significant increase in the adoption of online payments among its residents, with 93% now using this method. This transition has also taught the team to 'Work smart, not hard', saving more time and money in the long run.
Quantitative Benefit
  • Time saved with online payments increased by 93%
  • Online payment adoption increased from 50% to 93%
  • Training required for posting notices reduced by 50-60%

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