Technology Category
- Infrastructure as a Service (IaaS) - Virtual Private Cloud
- Sensors - Camera / Video Systems
Applicable Industries
- Healthcare & Hospitals
- Life Sciences
Use Cases
- Remote Patient Monitoring
Services
- System Integration
About The Customer
Zocdoc is a healthcare marketplace that serves two key sets of customers: patients and providers. The platform allows patients to easily find and book appointments with in-network providers, highly rated ones, highly specialized ones, ones nearby, ones who can see them soon, ones who can see them virtually, or all of the above. It’s mutually beneficial as providers can easily reach the patients they want to serve, helping grow their practice and saving valuable time. Zocdoc was giving power to the patient by bringing market forces to the healthcare industry, and making finding, comparing, and booking healthcare easy.
The Challenge
Zocdoc, a healthcare marketplace connecting patients and providers, was faced with a significant challenge during the onset of the COVID-19 pandemic. The company had been empowering patients by making it easy to find, compare, and book healthcare appointments. However, with the pandemic and subsequent stay-at-home orders, the need for a seamless virtual care experience became paramount. The company had to quickly adapt its roadmap to meet the changing needs of patients and the healthcare system. While their original system had the option for virtual appointments, changes were needed to enable Zocdoc’s nationwide network of providers to offer virtual appointments seamlessly through its platform.
The Solution
Zocdoc decided to build a fresh approach to their booking system that facilitated seamless telehealth appointments, in addition to the existing in-person booking capabilities. In their search for vendors to power their new video appointment system, Zocdoc chose Twilio, a company they had been using for nearly a decade to deliver appointment reminders via SMS. They believed that a Twilio integration would provide the simplicity and flexibility needed to develop their own telehealth video solution, leaving room to add features to serve the specific needs of Zocdoc customers. In May 2020, Zocdoc launched Zocdoc Video Service, a free, HIPAA-compliant telehealth video solution that allows any provider to facilitate all of their virtual appointments, regardless of whether the appointments were booked on Zocdoc.
Operational Impact
Quantitative Benefit
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