Google Cloud Platform > 实例探究 > 优化数据工作负载并增强商业智能:法国欧尚案例研究

优化数据工作负载并增强商业智能:法国欧尚案例研究

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技术
  • 分析与建模 - 机器学习
  • 应用基础设施与中间件 - 数据交换与集成
适用行业
  • 消费品
  • 零售
适用功能
  • 人力资源
  • 维护
用例
  • 施工管理
  • 基础设施检查
服务
  • 云规划/设计/实施服务
  • 系统集成
关于客户
法国欧尚是一家拥有 600 多个网点和 60,000 名员工的零售商,通过实体和数字零售形式提供有趣的购物体验。
挑战
Auchan France 是一家多业态数字化零售商,需要优化数据工作负载并改善对商业智能的访问。
解决方案
Auchan France 选择与 Google Cloud 和合作伙伴 Elastic 合作,优化跨应用程序的数据流并改进数据捕获和监控。
运营影响
  • The integration of Google Cloud and Elastic Observability has brought significant operational benefits to Auchan France. The company has been able to offload data processing and analytics to these platforms, allowing the Auchan platform team to focus on more strategic matters. The new system has also enabled various business units to observe data in a clean dashboard and choose which information to capture and analyze. Furthermore, the company has developed a new application to monitor the flow of information through its backend systems. The advanced infrastructure, network, and data solutions have improved the customer experience as shoppers move between the company’s physical and digital stores, helping Auchan to stand out from other retailers.

数量效益
  • Reduced overall costs of data storage, processing, and analytics

  • Removed infrastructure maintenance demands through managed services

  • Improved performance of data exchange platform through more advanced cloud-based services

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