Digital Firefly Marketing finds swift loads, scant downtime, constant performance for clients’ websites
公司规模
SME
地区
- America
国家
- United States
产品
- Linode Managed
- Longview
技术栈
- NginX
- Apache HTTP Server
- MySQL
- WordPress
- Drupal
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Digital Expertise
- Productivity Improvements
技术
- 基础设施即服务 (IaaS) - 云计算
- 基础设施即服务 (IaaS) - 云存储服务
- 基础设施即服务 (IaaS) - 公共云
适用行业
- Professional Service
- Software
适用功能
- 商业运营
- 销售与市场营销
服务
- 云规划/设计/实施服务
- 系统集成
- 测试与认证
关于客户
Digital Firefly Marketing (DFM) is a digital marketing company founded in 2011 by John Cashman. Based in Princeton, NJ, DFM offers a range of services including search engine optimization, pay-per-click advertising, content marketing, social media marketing, and website services such as design, development, maintenance, migration, hosting, and legacy integration. The company aims to increase the exposure of its clients' websites and convert website traffic into viable leads and sales. DFM serves a diverse clientele, including Youth1 Media, Horizon Charter Lines, and the M Night Shyamalan Foundation. The company migrated to Linode Managed in 2013 to enhance its cloud hosting capabilities.
挑战
Digital Firefly Marketing (DFM) faced significant challenges with client-website obsolescence and inadequate cloud hosting services. Over 50% of DFM's clients initially presented outdated websites that were unresponsive to search engine algorithms. DFM had to redesign these websites to make them more search engine friendly. Additionally, many clients were using low-cost cloud hosting services that resulted in slow website performance and frequent crashes. DFM itself initially used a $10-per-month cloud hosting service, which was insufficient as traffic grew. The company needed a more reliable and scalable cloud host with global presence and the ability to integrate cloud-based solutions.
解决方案
Digital Firefly Marketing migrated to Linode Managed in September 2013 to address its cloud hosting challenges. Linode Managed provided DFM with robust cloud hosting services, including monitoring of web servers, MySQL servers, NginX and Apache HTTP servers, and SSL connections. The migration resulted in a dramatic increase in processing speed and throughput, making client websites more responsive to search engine queries. Linode Managed also offered 24/7/365 incident response, active system monitoring, and advanced system and service analytics through Longview. This allowed DFM to ensure high performance and reliability for its clients' websites, while also saving on costs related to hiring dedicated monitoring staff.
运营影响
数量效益
Case Study missing?
Start adding your own!
Register with your work email and create a new case study profile for your business.
相关案例.
Case Study
Factor-y S.r.l. – Establishes a cost-effective, security-rich development environment with SoftLayer technology
Factor-y S.r.l., a web portal developer, was faced with the challenge of migrating its development infrastructure to a reliable cloud services provider with highly responsive technical support. The company needed a solution that would not only provide a secure and reliable environment but also support its expansion by providing resources to create and deliver innovative offerings.
Case Study
UBM plc: Taking the pulse of the business and engaging employees with a far-reaching strategic transformation
UBM, a leading global events business, was undergoing a significant strategic transformation named 'Events First'. As part of this transformation, the company was preparing to complete the largest acquisition in its history - Advanstar, a US-based events and marketing services business valued at more than USD970m. The company faced the risk of human capital flight if it was unable to effectively engage top talent with the new strategic direction. UBM needed to make significant structural, process and systems changes, uniting its previously autonomous regional businesses. The challenge was to ensure all of its employees were engaged and aligned with the new future vision.
Case Study
Darwin Ecosystem: Accelerating discovery and insight through cutting-edge big data and cognitive technologies
Darwin Ecosystem was founded with a unique vision of harnessing chaos theory mathematics to uncover previously hidden connections in unstructured data. The company’s algorithms can look at all the data generated by any source (such as news, RSS feeds and Twitter), and analyze how a specific set of concepts within that data are evolving over time. This is particularly valuable in situations such as business and competitive intelligence, social research, brand monitoring, legal discovery, risk mitigation and even law enforcement. A common problem in these areas is that a regular web search will only turn up the all-time most popular answers to a given question – but what the expert researcher is actually interested in is the moment-tomoment evolution of the data available on that topic. Darwin’s algorithm is computationally intensive, and the sources of data it correlates can be vast. To bring its benefits to a larger commercial audience, Darwin needed to find a way to make it scale.
Case Study
Wittmann EDV-Systeme launches IT monitoring services
Small and medium-sized businesses often lack the know-how and resources required for thorough IT system monitoring. Wittmann EDV-Systeme wanted to launch a solution to plug the gap – enabling it to improve its own competitiveness and that of its customers. IT landscapes are becoming ever more complex and outsourcing is gaining popularity, IT systems must nonetheless remain easy-to-use and extremely reliable at all times. Automated, round-the-clock system monitoring therefore represents an immensely valuable proposition for companies: downtime for business-critical applications can be avoided, and IT systems remain available at all times.
Case Study
Zend accelerates, simplifies PHP development
Zend Technologies, a major contributor to the PHP open source community, needed to keep pace with emerging trends such as mobility, agile development, application lifecycle management and continuous delivery. The company needed to provide the right tools to the worldwide community of PHP developers. The challenge was to support enterprise-class capabilities from end to end, including mobile, compliance and security. The pace of business required developers to show results fast across a variety of devices without compromising quality or security.
Case Study
Delivering modern data protection with cloud scale backup from Cobalt Iron and IBM
Organizations are struggling to modernize their legacy data protection environments in the face of growing demands around new infrastructure, new applications, and budget consolidation. Virtualization and modern application development processes have significantly outgrown legacy backup architectures. In response, infrastructure teams have created multiple backup solution types to handle the varying SLAs (performance, scale, cost) required by their business sponsors. However, the sheer number and variety of solutions in this uncontrolled expansion creates huge amounts of work, threatening to overwhelm the IT team in many organizations. Today, developers may add new applications and virtual server instances by the hundreds per day without accounting for the restrictions of the existing backup infrastructure. They leverage the cloud for immediate compute and storage resources, yet rarely communicate succinctly with corporate IT to ensure that the appropriate data protection services are in place.
