适用行业
- 电子产品
- 造纸
适用功能
- 销售与市场营销
用例
- 供应链可见性(SCV)
- 时间敏感网络
服务
- 系统集成
关于客户
杰克逊维尔美洲虎队是一支位于佛罗里达州的职业橄榄球队,也是美国橄榄球联盟 (NFL) 的美国橄榄球联盟 (AFC) 的成员。该队于1995年完成联赛扩军,此后赢得了两次分区冠军。美洲虎队代表美国第 11 大城市佛罗里达州杰克逊维尔,拥有一批支持主场比赛的球迷,主场比赛的观众总数为 1,066,627 名。每年,美洲虎销售团队都会向之前的季票持有者发送季票协议,以巩固即将到来的赛季的新协议。
挑战
职业橄榄球队杰克逊维尔美洲虎队在季票续签过程中面临挑战。每年,销售团队都会向以前的持有者发送季票协议,需要一周或更长时间才能签署。这种延迟阻碍了球队与潜在季票持有者快速接触的能力。美洲虎队寻求一种解决方案来加快这一过程,使他们能够立即了解选择不续约的球迷。该解决方案需要根据 CRM 系统中的客户信息提供按需发送功能。该团队开始寻求一种电子签名解决方案,通过无纸化流程更快地执行季票协议,从而提高内部效率。该解决方案必须与现有的 Microsoft Dynamics CRM 无缝集成,并允许一次批量发送和管理数千个协议。
解决方案
在评估了多个供应商和解决方案后,捷豹队于 2014 年 6 月采用了 Nintex AssureSign。该解决方案满足了所有销售团队的独特标准,并且易于实施和使用。 Nintex AssureSign 复杂的 API 使捷豹队销售团队能够接触到成千上万的球迷,包括那些可能不是之前季票持有者的球迷。从纸质季票协议过渡到电子签名季票协议使销售团队能够在 15-20 分钟的时间内管理已完成的门票豁免。他们还可以更好地了解分散的大量协议,使他们能够轻松跟踪和监控未签署的协议。美洲虎队还计划将电子签名效率扩展到比赛日球迷体验中,在比赛前和比赛期间的互动活动中用电子签名弃权书取代纸质弃权书。
运营影响
数量效益
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