Qlik > 实例探究 > Pernod Ricard España controls its business activities thanks to QlikView

Pernod Ricard España controls its business activities thanks to QlikView

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公司规模
Large Corporate
地区
  • Europe
国家
  • Spain
产品
  • QlikView
技术栈
  • SQL databases
  • Access
  • Excel
  • Plain text files
实施规模
  • Departmental Deployment
影响指标
  • Productivity Improvements
  • Digital Expertise
技术
  • 分析与建模 - 实时分析
适用行业
  • 食品与饮料
适用功能
  • 商业运营
  • 销售与市场营销
用例
  • 实时定位系统 (RTLS)
  • 质量预测分析
服务
  • 数据科学服务
关于客户
Pernod Ricard España is the leader in the liquor market in Spain. It is a part of Pernod Ricard, which is number one in Europe and number two worldwide in the wines and spirits sector. The company has been operating in Spain since 1978, where it produces and distributes local and international brands. The company is headquartered in Madrid and has production facilities in Manzanares, Málaga, Dicastillo and Santiago de Compostela. The staff in Spain is made up of 480 employees; the number of employees in its international offices totals 19,300. The company’s annual sales for the fiscal year July 2008-June 2009 totaled 1.003 billion euros (69 million liters) in Spain, with worldwide receipts totaling 7.203 billion euros.
挑战
Pernod Ricard España, a leader in the liquor market in Spain, was facing challenges in generating flexible and dynamic reports due to the large amount of data handled by the company. The company needed a tool that could integrate multiple data sources in different formats and make them readily available to directors and department heads to streamline the decision-making process. This needed to be done independently of the IT department, so that end-users would be able to handle their own queries and reports.
解决方案
Pernod Ricard España implemented QlikView as a supplement to its corporate Business Intelligence system. The criteria that led the company to choose this application included fast implementation, graphic environment, user-friendly interface, flexibility in adapting reports to new business standards, straightforward report publication, restricted end-user access, implementation cost, and fast return on investment. The implementation was carried out in a Windows platform, integrated within a Citrix environment. The company is now easily handling documents containing more than 12 million records with this application.
运营影响
  • QlikView has streamlined Pernod Ricard España’s decision-making process by making data more readily and flexibly available for department heads and directors.
  • The information was previously scattered among different systems and had to be prepared in advance using the existing corporate BI tools.
  • QlikView allows the company to concentrate human and promotional efforts more efficiently, thereby improving the effectiveness of the company’s actions and events.
  • In a short time, it has become a key addition for tracking the company’s daily commercial activities.

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