[案例研究]How ManyChat 改变了 STEEZY.Digital 的房地产营销
技术
- 网络与连接 - 射频识别
适用行业
- 水泥
适用功能
- 产品研发
- 销售与市场营销
用例
- 时间敏感网络
关于客户
STEEZY.Digital 是一家位于加利福尼亚州的房地产营销技术公司。他们帮助房地产经纪人进行社交媒体营销、潜在客户培育和 Messenger 机器人。
挑战
房地产营销具有挑战性，需要个人风格来完成高价销售。 STEEZY.Digital 的创始人 Jeffrey Brogger 希望找到一种更好的方法来产生销售对话并减少完成销售所需的时间。
解决方案
Jeffrey 决定使用 ManyChat（一个 Messenger 机器人平台）来自动化销售对话并为潜在客户提供个性化体验。 ManyChat 使他能够构建模板体验，使用条件逻辑来发送有针对性的消息，并利用社区来完善他的营销策略。
运营影响
数量效益
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