the House Wins When Customers Are Happy
公司规模
Large Corporate
地区
- Asia
国家
- Philippines
产品
- Digital Business Platform
- webMethods
- MashZone NextGen
- Apama
- Universal Messaging
技术栈
- Application Integration
- Process Automation
- Visual Analytics
- Streaming Analytics
- Messaging
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Brand Awareness
- Revenue Growth
技术
- 分析与建模 - 实时分析
- 应用基础设施与中间件 - API 集成与管理
- 应用基础设施与中间件 - 数据交换与集成
- 应用基础设施与中间件 - 数据可视化
适用行业
- 零售
适用功能
- 销售与市场营销
- 商业运营
用例
- 实时定位系统 (RTLS)
- 质量预测分析
服务
- 系统集成
- 软件设计与工程服务
关于客户
Solaire Resort & Casino is a $1.2 billion integrated luxury destination casino resort located in Manila’s Entertainment City. It is ranked number one in the Philippines, accounting for 36 percent of all domestic gaming revenue. The resort offers 800 premium, resort-style accommodations in two distinctive towers. Solaire has changed the way people view resort casinos in Manila by offering exceptional comfort, elegance, and luxury, underlined by unparalleled Filipino hospitality. The resort serves more than 13,000 visitors daily.
挑战
Solaire Resort & Casino, a leading gaming industry player in the Philippines, was facing increasing competition from new resort and casino properties. The company needed to integrate its customer-related applications and provide a real-time customer experience. However, the customer data was stuck in siloed programs, making it costly to access, slow to analyze, and difficult to use. To differentiate itself and provide a truly personalized visitor experience, Solaire needed to digitalize all customer-facing operations from touchpoints to back-office processes.
解决方案
Solaire partnered with Software AG in 2016 to implement its Digital Business Platform. The platform includes Application Integration and Process Automation powered by webMethods, Visual Analytics powered by MashZone NextGen, Streaming Analytics powered by Apama, and Messaging powered by Universal Messaging. The integration of siloed back-end systems into the webMethods platform resulted in a unified architecture that opened up new technical capabilities and made it easy to get new applications up and running quickly. It also made precious customer data available and usable in real time. The new unified view of customers enables Solaire to build for differentiation and speed ahead with new customer-facing systems and services.
运营影响
数量效益
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