Domo 助力 WKS 餐饮集团满足数据需求
公司规模
Large Corporate
地区
- America
国家
- United States
产品
- Domo BI & Analytics
技术栈
- Data Visualization
- Data Integration
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Employee Satisfaction
- Productivity Improvements
技术
- 分析与建模 - 预测分析
- 分析与建模 - 实时分析
适用行业
- 零售
适用功能
- 人力资源
- 销售与市场营销
用例
- 库存管理
- 预测性维护
- 实时定位系统 (RTLS)
服务
- 数据科学服务
- 系统集成
关于客户
WKS 餐饮集团成立于 1987 年，旗下拥有五个标志性餐饮品牌，遍布 19 个州的近 400 家门店：Denny's、El Pollo Loco、Krispy Kreme、Blaze Pizza 和 Wendy's。该公司发展迅猛，仅在过去五年内规模就翻了一番。该公司旗下所有餐厅的员工人数随时都有 12,000 人。快餐休闲餐厅行业通常每年都会经历 100% 的员工流动率，因此招聘和培训是 WKS 一直关注的问题。
挑战
WKS 餐饮集团在 400 家门店经营着五个不同的餐饮品牌，由于每个品牌的运营指标不同，该集团面临着管理来自不同来源的数据的挑战。该公司需要一种解决方案，可以整合来自各种传统技术的数据，并让业务主管能够利用这些数据了解业务中的共性和差异。该公司还需要跟踪每个品牌、地区和门店的销售和收入。此外，WKS 希望提高对成本（例如维修和维护预算）的可见性，并跟踪每个门店的互联网速度和正常运行时间。
解决方案
WKS 餐饮集团实施了 Domo 的 BI & Analytics 产品，以收集来自每个品牌和地点的所有数据，包括来自销售点系统、人力资源平台、会计系统和客户情绪测量的数据。该公司与商业智能咨询公司 MERGE 合作制定了数据可视化策略，链接数据源并创建可视化，从而加快了 WKS 的价值实现时间。个性化的数据权限确保用户只能访问他们应该访问的数据，确保数据安全，同时防止管理人员被来自其他品牌的数据淹没。WKS 还使用 Domo 分析其离职率数据，并发现了一个机会来创建一个针对入职前 90 天员工的新保留计划。
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