技术
- 分析与建模 - 机器学习
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 电子商务
- 运输
适用功能
- 物流运输
- 仓库和库存管理
用例
- 拣选/分拣/定位
- 供应链可见性(SCV)
服务
- 数据科学服务
关于客户
Wonderland Group 成立于 1983 年,是一家全球婴儿用品和婴儿用品制造商和经销商,产品包括汽车座椅、婴儿推车、旅行床和高脚椅。该公司的制造基地位于台湾,并在美国、英国、德国、瑞士、意大利、荷兰、澳大利亚、日本、迪拜和中国设有分销中心。作为行业领先的制造商,Wonderland Group 代理 Nuna、Joie 和 Graco 等世界知名品牌,经销数千个 SKU,销往全球 80 多个市场。
挑战
随着数字销售渠道的爆炸性增长导致消费者行为发生变化,Wonderland Group 经历了挑战。市场的变化为制造商提供了增加直接面向消费者(DTC)销售的机会,包括在线购买、店内提货(BOPIS)和仓库DTC。随着 Wonderland Group 的生产和渠道的增长,该公司认识到需要提高供应链的敏捷性;增强配送和仓储的灵活性,并提高整个网络的可见性,以更快地响应需求变化。该团队认识到需要一个强大的供应链规划平台来将需求转化为电子商务履行策略。 Wonderland Group 寻求一种方法来快速了解特定渠道的增长,并将消费者需求、现有库存和补货之间的数据结合起来。
解决方案
John Galt Solutions 的 Atlas Planning Platform 使 Wonderland Group 能够利用需求感知(零售店的 POS 数据和渠道库存)并使用机器学习来了解渠道(电子商务、店内等)的增长并分析差异消费者需求与补充渠道库存之间的关系。此外,Atlas 使 Wonderland Group 能够整合分销和运输,以管理其多层补货,包括整个供应链网络的分配和库存平衡。该团队现在可以通过预测何时需要仓库空间以及需要多少仓库空间来最大化仓库容量,同时自动进行集装箱优化(混合集装箱与运输单个 SKU 集装箱),并能够根据区域仓库空间调整采购。
运营影响
数量效益
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