Customer Company Size
Large Corporate
Region
- Asia
Country
- India
Product
- ARIS Process Transformation & Management Platform
- ARIS Connect
Tech Stack
- Cloud Computing
- Database Management
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Productivity Improvements
- Cost Savings
- Customer Satisfaction
Technology Category
- Platform as a Service (PaaS) - Connectivity Platforms
Applicable Industries
- Finance & Insurance
Applicable Functions
- Business Operation
- Sales & Marketing
Use Cases
- Process Control & Optimization
- Regulatory Compliance Monitoring
- Predictive Quality Analytics
Services
- System Integration
- Training
About The Customer
IndusInd Bank, based in Mumbai, is India’s first new generation bank. Founded in 1994, it has embodied the spirit of innovation and sound business practices of the ancient Indus Valley Civilization. The bank now boasts more than 1,400 branches and 2,285 ATMs spread across geographical locations. Ranked as the 13th most valuable brand in India, FY18 results show a 28 percent growth in total business. By answering customer needs with new and innovative banking services, IndusInd Bank aims to double profits, clients and branches within the next three years.
The Challenge
IndusInd Bank, a leading innovator in India's booming FinTech industry, faced several challenges due to its rapid growth and the acquisition of a credit card business. The bank needed to optimize its internal systems and processes to stay lean, fast, and innovative. The challenges included increasing competition and thinner margins on traditional products, rapid business growth and the fast pace of innovation, back-end process inefficiencies, growing regulatory requirements, and the need to make the business future-ready. To continue outcompeting rivals and hitting growth targets, IndusInd Bank knew it needed to shorten innovation cycles and improve its already industry-leading level of personalized services and customer-support speed.
The Solution
In 2010, IndusInd Bank embarked on a digital transformation and chose local Software AG partner ClayLogix and the ARIS Process Transformation & Management Platform to start. The first step of the transformation involved understanding the bank’s data structures, processes, and systems architecture. The bank found opportunities to reduce duplication, eliminate inefficient versioning, and implement standardized templates. Using Software AG’s ARIS, the bank implemented a single point-of-truth database and role-specific portals. By 2015, IndusInd Bank was ready for the next step: a fully digitalized transformation, including all business and IT processes across all departments and contact centers. The bank is also working to roll out ARIS Connect, so customers can reap the benefits of collaboration, mobile enablement, and cloud-ready features.
Operational Impact
Quantitative Benefit
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