PubNub > Case Studies > Cabify Enhances Rider Experience with PubNub

Cabify Enhances Rider Experience with PubNub

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Applicable Industries
  • Automotive
  • Cities & Municipalities
Applicable Functions
  • Quality Assurance
Use Cases
  • Visual Quality Detection
Services
  • Testing & Certification
About The Customer
Cabify is a ride-sharing service that operates in over 90 cities across 11 countries. The company differentiates itself from other ride-sharing services by focusing on quality. Cabify employs professional drivers and ensures that all cars are clean and modern. The company also gives riders more control over their journey preferences. However, Cabify was struggling with its in-house alert system, which was crucial for connecting riders with nearby and available drivers. The system was unable to cope with the increasing demand as the company expanded its operations, threatening Cabify's commitment to quality and customer satisfaction.
The Challenge
Cabify, a ride-sharing service operating in over 90 cities across 11 countries, was facing a significant challenge in maintaining the high-quality experience they promised their riders. The company prides itself on its professional drivers, clean and modern cars, and giving riders more control over their journey preferences. However, the company was struggling with its in-house alert system, which was crucial for connecting riders with nearby and available drivers. When a rider requested a ride, Cabify had to quickly alert only those drivers who fit the need, a process that could require up to 80 alerts sent simultaneously. As Cabify expanded its operations, the in-house alert system was unable to cope with the increasing demand, threatening the company's commitment to quality and customer satisfaction.
The Solution
To overcome this challenge, Cabify turned to PubNub, a real-time messaging and push notification service. The decision to partner with PubNub was influenced by a previous acquisition that had a positive experience with the service. With PubNub, Cabify was able to ensure that no riders would be kept waiting or get a car that didn’t meet their needs. The new system also addressed Cabify's concerns about reliability and scalability. PubNub's messaging solution was able to handle the high volume of alerts required by Cabify's operations, ensuring that drivers could quickly and efficiently find their next fare. This solution not only improved the rider experience but also gave Cabify the confidence that their messaging system could scale with their growth.
Operational Impact
  • The implementation of PubNub's messaging solution significantly improved Cabify's operations. The new system was able to handle the high volume of alerts required by Cabify's operations, ensuring that drivers could quickly and efficiently find their next fare. This not only improved the rider experience but also gave Cabify the confidence that their messaging system could scale with their growth. Furthermore, the solution ensured that no riders would be kept waiting or get a car that didn’t meet their needs, thereby maintaining the high-quality experience that is core to Cabify's brand and service.

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