Google Cloud Platform > 实例探究 > 利用 Google Workspace 转变银行运营:Bci 案例研究

利用 Google Workspace 转变银行运营:Bci 案例研究

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适用行业
  • 设备与机械
  • 金融与保险
适用功能
  • 人力资源
  • 维护
用例
  • 库存管理
  • 虚拟培训
服务
  • 系统集成
  • 培训
关于客户
Bci 是智利最大的银行之一,拥有 10,000 多名员工,并在拉丁美洲和美国设有分支机构。他们在市场上拥有稳固的地位,为智利、拉丁美洲和佛罗里达州的数百万客户提供服务。 Bci 拥有强大的公司治理,在智利银行业拥有 80 年的历史。
挑战
Bci 是智利最大的银行之一,需要满足其员工和客户不断变化的期望,他们越来越习惯使用基于互联网的工具和服务。他们希望不断发展,以满足千禧一代员工不断变化的期望,并为客户提供更直观的数字体验。
解决方案
Bci 决定采用 Google Workspace 来转变其银行业务。他们专注于提供现代协作工具来鼓励协作并提高生产力。 Google Workspace 提供了直观且熟悉的工具,与员工在工作之外使用的工具和应用保持一致。 Bci 在内部推动了这一举措,强调工作场所文化变革和协作的必要性。
运营影响
  • Since adopting Google Workspace, Bci has seen increased collaboration across parts of the company that rarely communicated before. The salesforce uses Google Forms to collect information in interviews with potential clients. Team members in the Business Intelligence area use the information to generate offers for those prospective clients, which enables a faster time to market. Employees now regularly use Google Chat and Google Meet to connect, and they frequently collaborate in Google Docs, Sheets, and Slides, often across remote sites that need to collect and present their combined data. Google Workspace has especially improved frequency of collaboration between the bank’s offices in Chile and the United States. An added advantage of adopting Google Workspace has been increased customer interaction. Because so many customers use Gmail, bank representatives who communicate by email with clients have begun conducting business in Google Meet as needed, providing real-time engagement and assistance.

数量效益
  • Migrated 10,000+ employees to Google Workspace in 1 week without interrupting service or employee productivity

  • Increased collaboration between different departments and offices

  • Rapid adoption of Google Drive at 85% and Google Sheets at 70%

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