通过消息传递转变客户服务：美国领先金融服务公司的案例研究
技术
- 平台即服务 (PaaS) - 应用开发平台
- 机器人 - 轮式机器人
适用行业
- 金融与保险
- 电信
适用功能
- 维护
- 销售与市场营销
用例
- 对话机器人
- 时间敏感网络
服务
- 系统集成
- 培训
关于客户
该客户是全球最大的信用卡公司之一，拥有超过 5700 万持卡人。他们优先考虑客户服务，并因其出色的服务而赢得了金融领域的奖项。
挑战
这家领先的美国金融服务公司希望通过采用上下文和连续消息传递方法来改善其客户服务体验。
解决方案
他们实施了 Freshchat（一种现代消息传递平台），将实时聊天升级为在其网站和移动应用程序上发送消息。他们还利用 Freshchat 与 Apple Business Chat 的本机集成在 iMessage 上扩展了客户服务。
运营影响
数量效益
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